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The Psychology of Color, Emotion and Online Shopping

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Source: BrainCraft
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Semiotics and Branding

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Semiotics is often divided into three branches: Semantics, Syntactics, and Pragmatics. This division owes its existence to the philosopher...
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How Millennials Are Changing Branding

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Back in business school, in order to learn quickly and efficiently, I would compare and contrast different compaigns on my own time. Even ...

Letter from John Adams to Abigail Adams

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The Theory of Moral Sentiments by Adam Smith (1759)

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... As we have no immediate experience of what other men feel, we can form no idea of the manner in which they are affected, but by c...
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